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Choosing a domain name is one of the first, and most difficult, steps in getting a great new website created and operating. You will also need to choose [Link Removed] from a web hosting service whose offerings match your needs. But before your website can go live, you'll have to choose a domain name.  

The process of domain name registration itself is quite simple, and in many cases, you can find a UK web hosting company that will even pay for your domain, and register it for you, if you buy business web hosting services from them.  

But choosing the domain name is the tricky part. There are so many different factors to weigh that it can be overwhelming to narrow down choices. After all, deciding on and committing to a single domain name to represent your business on the web is a big decision.  

As a business owner, of course you'll want a name that you think sounds good, is easy to remember and spell, and that is appropriate for the type of work that you do. This is a step you'll decide on either before you hire a UK web hosting company, or while you're in the process of discussing your needs with them. But even though you'll be quite busy, make sure you take the time to choose your domain name correctly: make sure your domain name will help your website be not only user-friendly, but search engine-friendly as well.  

How does a domain name accommodate the search engines?  

If at all possible, buy a domain name that contains your most important keyword. This is incredibly useful for several reasons:

1- Search engines consistently give extra weight to websites that contain the keywords a user is searching for. So if your business name is just "Anderson's" but you are a plumber, then "andersonsplumbing.com" would be better than just "andersons.com" because the search engines recognize that your site is specifically relevant to plumbing.
2- If anyone links back to your website, the domain name will be contained in the hyperlink (if not in the display text). Every link with your domain name will then double as a keyword link, which also tells the search engines your site is relevant to the users' queries.
3- Finally, part of the search engine equation is the people who are actually using the search engines. Higher rankings are more useful, but only if people choose your site over the others listed on the search results page. By including a well-written Meta description and having the keyword in your domain name, it will be clear that your site is a good choice for them to click on.


Endyjeans, Your links have been removed, please consider upgrading to premium membership.

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