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We've all been there. You reach up and look at yourself in the rearview mirror and realize that this foundation is simply not working for you. The question is what now?
How do you find the perfect foundation for you, not your friend or your sister-in-law or your daughter, but you?!

Well here is a list of some important things to consider before shopping for a foundation.

1)What are your specific skin concerns? Meaning, what are you wanting to cover? Some common answers are fine lines, dark circles, hyperpigmentation or dark spots, acne or acne scars and rosacea.

2)What type of finish do you desire? Would you like your skin to look more matte or more radiant?  

3)Do you want a foundation that doesn't look like you're wearing any makeup? Or do you prefer a full coverage foundation?

4)What texture of foundation is the best fit for your lifestyle? Do you apply foundation on the go? Or do you make time to put it on before leaving the house? Foundation comes in liquid, crème, stick, pressed, and loose powder. Things to know about foundation formulas:

  • Liquid-The most universally used formula. Great versatility, can be sheer, medium or full coverage.
  • Crème-Usually comes in a compact formula. Ideal for dry or mature skin, tends to give a more glowing finish to the skin
  • Stick-Typically fuller coverage but can be blended out to a more medium coverage. Great for isolating areas that need more coverage
  • Powder Foundation-Better for combination/oily skin. Applying these with a brush gives a more natural finish whereas using the enclosed sponge would give a heavier coverage

5)In terms of shade, do you want something to match your skin exactly or correct tone? For instance, if you have a sallow (yellow) tone to your skin, you may want something a bit more peachy to give your face a bit of color or if your body is tanned, you might want something with a little more color to match your body.

If you think about the answers these five things (I'd even encourage you to jot them down!) before going shopping, you will leave with the correct product. Some favorite Nicciknows foundations are Giorgio Armani Luminous Silk Foundation, Laura Mercier Oil-Free Foundation, Chanel Teint Innocence Compact, Lancome Dual Finish Powder Foundation and Smashbox High Definition.


Member Comments

    • 0 votes vote up vote up

      Lois Stern & Patty Kovacs wrote May 28, 2008
    • Hi Nicci,

      All great advice!! I’ve been using a moderately priced foundation for years that seems to work for me: Revlon Age Defying Foundation. As you explain above, the shade of the foundation is crucial, and as my skin tends toward the sallow, I select a color that avoids a yellowish undertone like the plague! I have devised one trick I’ve never read about, but it seems to work well for me, so I’ll pass it along for what it’s worth. I put dabs of the foundation on my cheeks, forehad, tip of my nose, etc. all at once - (usually a no, no, because foundation can dry and cake easily.) But then I wet the tips of my forefinger and second finger and gently smooth the foundation outward, being sure to use a little more moisture to blend to the hairline and jawline. It makes the foundation appear a bit more sheer and natural, and saves me time in the morning. Believe me, I am not an expert cosmetician, but sometimes we just learn by trial and error.

      Very best,
      Lois W. Stern
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