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Okay, ladies, pull up your sleeves, it's time for a lesson in Guerilla Marketing 101.  What's a business owner (The Queen Beav) of a FABULOUS  product (The Gray Beaver) to do when she wants to advertise in the greatest 40+ magazine around (MORE Magazine), and doesn't have $80,000 for an ad?  (That's right, it costs 80K  for an ad in that magazine)  

I'll tell you what she does!  She turns to her fabulous friends.  Let's say the Editor In Chief, Lesley Jane Seymour receives hundreds of emails from ladies asking if there are any gifts out there to give our friends over forty that are actually FUNNY , instead of all that insulting over the hill crap?  Let's say you emailed her yourself and said something like this: (in your own words, of course, plagiarism is illegal)  

Dear [Link Removed] dot com ,  

Can you please give us an article that directs us to some great gag gifts that we can give our friends as they turn 40 or 50?  I can't find anything that is worth buying, and that will make her laugh.  Who wants a tombstone or a diaper that says over the hill?  Please help us!  BTW, we LOVE  your magazine and we think you are very pretty.  


Your Name Here

Don't you think she may start prowling around and asking her other editors to be on the lookout for a great new product?  And then, one of them would say, "Actually, we got this Gray Beaver in the mail the other day, this might work!"  And then Lesley would say, "YES! That is EXACTLY what these women are looking for!" And then they would publish a short article on my product, and THEN , I could get all of them out of my Garage and maybe put a CAR   in there!  Whaddya think, ladies?  Will you help me?    

I hope so!

Have a GRAY'T  DAY!  

Lauren Dance
The Queen Beav

Thequeenbeav, Your links have been removed, please consider upgrading to premium membership.


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