In my former life I started an eco-friendly clothing line for women size 12-22. We were continually told to operate on a shoe string budget, which we did not do. Hence, I said “in my FORMER life“. Anyway, one publication that was worth the $99 dollars a year was a newsletter from Bill Stoller’s Publicity Insider. The resources I gleaned were priceless. Unfortunately, marketing and media weren’t the problem - for us, it was the lack of money to produce the next season.

Regardless if you subscribe or not, I recommend you visit the site to download a free sample issue. This is especially for those of you with a product to bring to market and need insider tips on how to get the news/media attention you desire to bring you to the next level. Even more important were the tips on what NOT to do.

Happy reading....

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P.S. I have no affiliation with this company, just think it’s a good resource and wanted to share.