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Over the past decade women have been turning the old standard of "youth is beauty" right on its head; women are extending the life of their looks and maintaining more youthful appearances, making 45 the new 30.  I don't think I could be happier about it, after all I'm turning 45 soon.

In years past many commercials for age-defying makeup and skin care products used models whose skin clearly required no extra toning or tweaking.  As a woman who was actually old enough to be interested in tightening wrinkles and saggy areas, this was insulting.  When I was the model's age, my face looked pretty darn good too, but to think that this one lotion sold at the grocery store could take me back ten years was silly.

I just got my new drivers license, and you know what? the only difference between the old and the new drivers license? I'm 10 years older and it looks like it. So spare me seeing the 20 something year old tell me how I can look awesome just by using the new serum or a cream.

This is why it has been refreshing to see the faces of mature women on the products we use.

The entertainment industry is also taking a turn for the better by celebrating the beauty of women who ten years ago would be out of the spotlight and out of a job. Turning 40 used to be a terrifying thought, signaling a fall from graceful good looks and job opportunities. If Sandra Bullock's recent win for best actress wasn't enough to prove middle age is sexy and empowering, then Kathryn Bigelow's win for best director for Hurt Locker nullifies any disagreement.  At 58, Ms. Bigelow has rocked Hollywood's traditions and standards, and while her accomplishments in the industry have surpassed all before her, the cameras can't help but follow her amazing physique and marvel at how beautiful she is.

Sex and the City was one of the first television shows to follow the stories of women over the age of 30, struggling with being single, career-minded and man-hungry.  Kim Cattrall's character, Samantha Jones, was especially novel; she was the sexy bad girl who considered monogamy as optional.  She was also the oldest member of the group, changing the definition of sex appeal permanently and proving that age really is just a number.

So here's to the women of the world who look forward to their 40th, 50th and 60th birthdays and know that with each passing year they become more beautiful and full of life.  Celebrate your health, looks and spirit as they change with time; it's no longer out with the old and in with the new.  “Old” has been replaced with “Fabulous” and Fabulous is here to stay!

Have Fantastic Week.

+23
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Member Comments

    • 0 votes vote up vote up

      UK Girl wrote Mar 22, 2010
    • We are fabulous and thanks for reminding us heart



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    • 0 votes vote up vote up

      Veronica Cromer wrote Mar 22, 2010
    • Hi Yana,

      Very nice Article you have on here happy
      Yes!! Woman over 40 are Fabulous!! I couldn’t agree more, and I love Sex In The City...Sandra Bullock graces beautifully.
      You know being in my 40’s has not change my life one bit, sure you get older but, you get wiser as the yrs. go on by. Sometimes I laugh to at myself because there are still folks that try to figure out what # to give me as in age, since for my age I do appear very youthful.  And believe it or not I still get asked for my ID. lol.  I feel fabulous, vibrant absolutely fantastic.   Being Latina we tend to age nicely and take great care of ourselves I take after my Mother she has always been my greatest mentor she is 61 years old and looks Fantastic.....thanks Mom for sharing with me to age gracefully lol and for your great Genes. haha!! estatic



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    • 0 votes vote up vote up

      Maryann Rhodey wrote Mar 22, 2010
    • I agree with you Vicki!  Thanks Yana!



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    • 0 votes vote up vote up

      Yana Berlin wrote Mar 22, 2010
    • Veronica, no doubt that good genes help.

      The wrinkles on our face, or age spots on our hands, are just a reminder of how wise we are estatic



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    • +1 votes vote up vote up

      Mary Kelly-Williams, M.A. wrote Mar 22, 2010
    • Hey, I’m not buying it.  Sandra Bullock had a hard time moving her face.  I just had Monovision Lasik.  Before that, looking in the mirror was easy.  Talk about age denial!  Now that I can actually SEE, what a mess!  Lines lines everywhere.  I’m so mad I did that damn Lasik.  (Plus, there was a whisker in my chin!)



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    • 0 votes vote up vote up

      Miamor wrote Mar 22, 2010
    • This is a wonderful reminder for us not think of ourselves as an age-number but define ourselves in the way we feel and look. I am now 50 and I feel like 30 and I have no intentions letting a number decide how I should feel or look. I look fabulous and I'm grateful for having such wonderful women around me on this site. Blessings.
      *



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    • 0 votes vote up vote up

      Dawnkaren wrote Mar 22, 2010
    • Thanks Yana, how lucky we are to be fabulous now!  I think we deserve a little break after all those bad ‘80’s fashions we endured.  estatic



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    • 0 votes vote up vote up

      Carole Cornell wrote Mar 22, 2010
    • Thanks Yana!  I needed this uplife today estatic



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    • 0 votes vote up vote up

      Denise Critcher wrote Mar 22, 2010
    • Yet again Yana you have inspired us all. heart
      Thank you for reminding us that we all have a story to tell and a place to tell it.
      If it wasn’t for all of us Fabulous Ladies to tell the younger fabulous ladies stories of our triumphs and failures they wouldn’t have a chance.estatic

      Until next time...estatic
      Denise



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    • 0 votes vote up vote up

      Carole Cornell wrote Mar 22, 2010
    • UplifT - not uplife.  I really can  spell.



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    • 0 votes vote up vote up

      Robinesque wrote Mar 22, 2010
    • Bigelow is 58???  REALLY?

      What’s with those arms?!!!!!  Whoooooaaa!!!



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    • +1 votes vote up vote up

      Mztracy wrote Mar 22, 2010
    • heartheart



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    • 0 votes vote up vote up

      Veronica Cromer wrote Mar 22, 2010
    • Yes!! Age is just a # just live life to the fullest. estatic



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    • 0 votes vote up vote up

      Madison1964 wrote Mar 22, 2010
    • I for one am looking forward to my “crone” years and have been for some time. I often get comments about putting my real age in online profiles as if it was an act of extreme bravery. I am 45 and I have fought my way through every one of those years. If someone has a problem it’s nothing to me. It’s THEIR problem.

      My friends think I’m strange because I was actually waiting for my hair to turn grey. I wanted grey hair so I didn’t have to color it any more (long story) but I recently realized that the women in my family do not go grey. I’m stuck with what I’ve got. Sigh.

      I’m trying to be more careful about what goes in and on my body. A lot of those “anti-age” products contain chemicals that can effect your health. I don’t believe in beauty at any cost.

      While age discrimination in Hollywood usually hurts women, I know one actor who kept his age secret because he was reading for parts for someone 10 years younger. When he was cast on a TV show he tried to keep his age secret (I was told not to tell anyone) but eventually it came out because it was listed on his IMDb listing (and the fact that he’s been in commercials as an adult for 20 years). Now that everyone knows how old he is he’s not getting asked to audition as much as he was when people thought he was younger.

      I’m always amused when people find out how old Pauley Perette (Abby Sciuto on NCIS) is. I’ve seen many a message board freak out when they found out she was “old“.  

      It’s a sad world some times.



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    • 0 votes vote up vote up

      Whammy wrote Mar 22, 2010
    • Thanks for starting out the week on such a great note, success and beauty have no boundaries!  Thanks again Yana!



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    • 0 votes vote up vote up

      Yana Berlin wrote Mar 22, 2010
    • I never had a problem getting older, maybe because my grandpa kept repeating over and over for at least the last 30 years that they only way to live life is to get older. He is 95 and I just wish all my marbles are in place like his are estatic



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    • 0 votes vote up vote up

      Cradicella wrote Mar 22, 2010
    • I always tell all my girlfriends that “Life Begins at 40!” and they always agree..we must be on to something..hooray...



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    • 0 votes vote up vote up

      Veronica Cromer wrote Mar 22, 2010
    • Amen! To that Yana, I want to be able to have great memory and remember every member of my family. happy Bless your Grandpapa heart

      Veronica Cromer



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    • 0 votes vote up vote up

      Marlene McCray wrote Mar 22, 2010
    • I read somewhere that a women starts to live life at 40. Either way we are fabulous!

      Marlene
      [Link Removed]


      Mmccray, Your links have been removed, please consider upgrading to premium membership.



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    • 0 votes vote up vote up

      Darlene Sabella wrote Mar 22, 2010
    • Right on sister, let’s just tell it like it is...the thing that has always bothered me the most is these beautiful young women selling these beauty products.  My body and skin looked perfect then, why are they selling wringle creams, for pete’s sake...now I am 62 years old and for the first time I can see changes, I looked fabulous until about 55 then my body started to change.  But, that’s okay, that is what life is all about, this is when we learn love comes to us from the inside, but I sure don’t get stared at anymore like when I was young.  Beauty comes and goes, get the darn young women off the TV and ads, I will not buy a product from that company ever!



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    • 0 votes vote up vote up

      Bozz wrote Mar 22, 2010
    • I think the day we are championed for being over 40 and  looking over 40 will be the day I feel ok about it all. I still have big problems with the confusing message that women are only successful over 40 because they've managed to still look young . To me that's a massive contradiction. Only once women are allowed to look their own age  and still be loved and considered successful human beings, will I believe we are truely being respected.



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    • 0 votes vote up vote up

      Bozz wrote Mar 22, 2010
    • [Link Removed]

      This is an article written by a New Zealand journalist in our national newspaper. She talks about how many ads aimed at women are actually still being written by men (she speaks about how the majority of Creative Directors in marketing are still men)- hence the disproportionate number of young ‘sexy’ women used to advertise anything from cleaning the toilet to banking (while at the same time most men in ads over here are championed for being ‘ordinary Joes‘). Hopefully the more women get into advertising, the fewer ridiculously youthful, fantasy, flawless women will be used and finally more realistic women will be visible to the world.


      Bozz, Your links have been removed, please consider upgrading to premium membership.



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    • 0 votes vote up vote up

      Laurie Giles wrote Mar 22, 2010
    • Great Post... I love being 40 something



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    • 0 votes vote up vote up

      Carmy_m wrote Mar 22, 2010
    • yay for us!



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    • 0 votes vote up vote up

      Bozz wrote Mar 22, 2010
    • Thanks Yana :o)



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    • 0 votes vote up vote up

      Moloco2 wrote Mar 22, 2010
    • Thanks, Yana! Fabulous we are!! heart estatic



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    • 0 votes vote up vote up

      Rose Nino wrote Mar 22, 2010
    • Awesome Yana! I am truly looking forward to my 45th Birthday in a few months. heart

      Congrats to all of us FAB40 and Beyond  AMAZING WOMEN!  

      heartheart



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    • 0 votes vote up vote up

      Cc-u wrote Mar 22, 2010
    • I remember when I turned 40 (I'm 45 now).  I started worrying about "feeling" 40.  Then I realized, "Well, I am 40, so that's OK!"  

      Lately, I’m noticing more wrinkles on my face.  But I noticed that they formed from smiling.  What better way to form a wrinkle, right?

      As for gray, I’m okay with it.  Not coloring it saves me money!



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    • 0 votes vote up vote up

      Bozz wrote Mar 22, 2010
    • I agree CC-u, I think if we keep trying to hide or deny our wrinkles, our grey hair or whatever, we are denying a huge piece of ourselves. We need to totally reprogramme ourselves to know that our wrinkles, ‘age spots’ ‘flaws’ or whatever society calls them, are what we’ve earned from our experience, and that they are a GOOD thing, not some terrible secret we try to hide as we desperately try to look like we the ‘desired’ beautiful 20 year old. I love grey hair on women, honestly it’s such a refreshing change from seeing only men being allowed to have it.



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    • 0 votes vote up vote up

      Jo Ann Bender wrote Mar 22, 2010
    • Some women (not us, naturally) do judge age of a woman critically.  I’m not going to mention men and their need to recharge themselves by seeking youth in all forms. God gave us a body to experience life in all its stages.

      Helen Gurley Brown, former editor of Cosmopolitan Magazine, told in one of her books, “When I happened to mention at a function my age (70 at the time)one of the men in the group never spoke to me again.  I saw the look on disgust on his face.”  

      So, like Helen, we can be observers of life.  Knowing inside that we have the harmony of the household in our skill bank and are wise in so many ways.

      I’ve always wondered why some greet birth so happily but  approach death with fear and remorse.  If you‘re born,  enjoy what’s before you each day to the hilt.  Wake up every morning with self-agreement to be  happy.  I’m still working on that premise.  

      You are what you think.  I always feel young at heart, the same adventureous person now years later than I was at twenty.  I wittingly observe today, however it’s the old guys who give me a second look.  

      One of my mother’s friends told me, “A woman who will tell her age will tell anything.”



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    • 0 votes vote up vote up

      Emma2010 wrote Mar 22, 2010
    • Love the article, thanks Yana!!!



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    • 0 votes vote up vote up

      Hbrose wrote Mar 22, 2010
    • How awesome to be so fabulous!  Thanks Yana!



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    • 0 votes vote up vote up

      Debbie McGinn wrote Mar 23, 2010
    • Thanks Yana!  Very well put and very much appreciated!!  :)

      Debbie McGinn
      AVON Independent Certified Beauty Advisor
      http://www.youravon.com/dmcginn

      John Keats:
      A thing of beauty is a joy forever.



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    • 0 votes vote up vote up

      Dana Cappelletti wrote Mar 23, 2010
    • You have my vote!estatic  I prefer attitude over age.



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    • 0 votes vote up vote up

      Max0125 wrote Mar 23, 2010
    • Thanks for the inspiration!estatic



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    • 0 votes vote up vote up

      Marie Hempsey wrote Mar 23, 2010
    • You are awesome, Beautiful AND Fabulous! Thank you for such an uplifting article!



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    • 0 votes vote up vote up

      Paula Mathias Fryer wrote Mar 25, 2010
    • I am only  41 and enjoying my 40s much more than my 30s. During my 30s, I was having babies, taking care of toddlers,figuring out preschools and juggling a job plus managing a household. Now that my kids are older, I feel like I have more "me time" and an opportunity to do what really makes me happy.



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    • 0 votes vote up vote up

      Sunshine09 wrote Mar 26, 2010
    • Love it!  Thank you!  heart



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    • 0 votes vote up vote up

      Victorious wrote Mar 27, 2010
    • Sorry...I do not feel that way just now...Life for me at 45 have not began as yet. Kids are still young. Stress.stress and more stress is still around and no money...lol



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