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I would so appreciate comments and opinions about a logo my business partner designed.  I don’t want to say what I think about the logo so as to color your opinion.  Would you please go to www.eastminster.vpweb.com and check out the logo at the lower end of the page with the dog and cat and the guy in the red jacket.  Also if you would comment on the tag line.  “Where every Pet is a Show Pet”   We are going to have a dog show similar to Westminster but for all dogs and cats regardless of whether they are akc purebreds with special categories for rescue pets, service dogs, mutts, hybrids etc...
Many of our pets deserve to be acknowledged and be in a show but never get that opportunity.  I wish I could post the logo here so that you wouldn’t have to go to the website but I don’t know how to do that.    Suggestions Please and Thankyou.

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    • 0 votes vote up vote up

      Cindylouwho1966 wrote Mar 20, 2009
    • Not crazy about the font. The letters look uneven, because some parts are really skinny and some are wider.




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    • 0 votes vote up vote up

      Deb Darby wrote Mar 20, 2009
    • I would make the dog and cat bigger as well as Eastminster smaller in relation to the slogan.




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    • 0 votes vote up vote up

      Angelcart wrote Mar 20, 2009
    • I see where it’s going but the man in the red jacket and black hat makes me think “circus ring leader” not dog shows.......ouch.  Just being totally honest.  The tag line I would like better if it didn’t use “pet” twice.  Of course, I have nothing better......so you may not want to listen to me.




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    • 0 votes vote up vote up

      Deb Darby wrote Mar 20, 2009
    • I think the slogan’s great and will really grab all those animal “stage” moms and dads.




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    • 0 votes vote up vote up

      Lilibet wrote Mar 20, 2009
    • I really like the tagline. It explains what you are doing quickly.  

      The logo I don’t like very much. It looks old fashioned. Also, if these are family pets as show dogs the logo should be friendly and the cat, dog and human pictured should be closer together, more loving. Will you have a fancy guy in a red jacket there? How about a picture of a family member holding their pet and the pet is the center of attention in the logo. Lit up like they are the star. The picture shouldn’t take away from the words, but right now it seems cold, lonely, not very warm and showy.

      Hope this helps. estatic




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    • 0 votes vote up vote up

      Cynthia Schmidt wrote Mar 20, 2009
    • I like it and the only thing I would suggest would be to make the dog and cat slightly larger, the person slightly smaller, Maybe the lettering on the first line a little smaller and a slight separation between the first and second line. Egad, that was four things not one!

      My thinking with that, though, was that the business is all about pets so they could be featured a little bolder in the logo.

      Your business partner is very creative. I think the whole concept in the logo is really good.




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    • 0 votes vote up vote up

      Denise Herich wrote Mar 20, 2009
    • Lovecoach,

      You‘re not going to like my assessment, but I’ll be honest.

      I often work with companies to find the right brand message and image, so I’ll preface this by saying I’d need a bit more information than what’s on this page and the About Us section to understand what your service is all about, where it wants to go, etc.  

      But, my first reaction to the logo and tagline is that it conveys (to me) an image of a place that turns any pet into a show pet, which says to me “if I’m going to bring adopt one from here, they are going to work him hard (or have worked him hard).”  Seems a bit harsh, like a doggie boot camp, maybe.  The guy with the jacket only needs to be carrying some sort of rod or whip to complete the image.

      Do you not like your tagline on the top, where every pet can find a loving home?  I’d work more from that angle to refine and soften the image and message that every pet deserves to be treated like royalty...




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    • 0 votes vote up vote up

      Lovecoach wrote Mar 20, 2009
    • Thankyou everyone for your speedy replies.  This so helps alot. I never thought of the circus thing.  My thoughts were to have more modern looking pets who are jumping up towards EastMinster as if Eastminster were a toy.  The cat and dog could have Olympic type medals around their necks. The guy in the red jacket would be holding up a Silver Championship Cup over the head of the dog and facing towards EastMinster.

      I was watching the Westminster Dog Show with my newly rescued Bichon-Poodle mix and I thought to myself...hmmmm...the East coast has the Westminster, shouldnt’ the West coast have the EastMinster Dog Show?  I mean we all have such great pets and very few people will ever ever have a show dog and why shouldn’t mixed breeds, service dogs, hybrids, mutts and AKC dogs who are just a bit smaller or larger or something...be LEFT OUT!

      So, we want to do two parts; the Non-Profit Eastminster Animal Welfare Alliance will raise money to help shelters keep more pets until they are adopted. It will also establish funds for people who want to adopt but truly can’t afford to.  

      The for profit side will donate money to the non-profit and host Pet Shows in major cities where dogs can compete for fun with their owners...NO PROFESSIONAL HANDLERS...  

      Then we will have a big early Oct.  Pet Show with Dogs and Cats in Monterey, CA for the Doggie Olympics, Animals that communicate either vocally or with Animal Sign Language, Obedience,  etc...

      We started the radio show only 3 weeks ago to begin getting the word out there.  the radio show can be listened to locally or worldwide via the internet.  See www.EastMinster.vpweb.com  

      I would so so so appreciate more comments and support of any kind.  Adopting this sweet dog has been one of the best things that I have ever done for my life.  The Shelter said that of all the adoptions they have ever done that they are the happiest with how my dog has thrived and how much he has learned aka dog sign language etc...since mid Jan.  

      I am truly the luck one with this sweetheart of a dog who takes me from a Type A personality to a Type B every time I play with him and hold him.

                   smiles

                        Susan




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