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How do I market my life coaching business? I am open to all ideas and suggestions. I want to hit the ground running in 2009. Thanks!

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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • Please tell me more about your business in a nutshell.
      Who will be your ideal clienteles?




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    • 0 votes vote up vote up

      Leadinladytracy wrote Dec 8, 2008
    • The specialty niches are personal life coaching, marriage life coaching and spiritual life coaching. I started my business in August of this year and had two clients. One client was looking for a personal life coach and I assisted the individual with their goals. The other was looking for spiritual coaching and that was a huge success as well.

      I have a website and have advertised in a local paper. The local paper was very successful for a start up business. But of course I want more.  

      So I am open to any ideas and thinking out of the box.




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    • 0 votes vote up vote up

      Jenz ~ wrote Dec 8, 2008
    • I’ll be your test-client! I’m in the middle of changing EVERYTHING! lol lol
      Then I can be a witness to how fabulous you are later!! :)

      Hit the ground running in 2009~

      Business Cards that are designed to get someone’s attention & keep it.

      Advertising / Phone Book, local (or not) newspapers, weekly papers/mailings

      Attractive Pamphlets

      Radio Commercials

      Television Commercials

      WEBSITE for sure.

      Networking through anyone & everyone

      I’ll see what else I can think of...

      You’ll be fabulous!! :)




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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • As for newspaper or paid ad, best is to have someone to write or interview you, telling others about you and your success story from a 3rd party.  (plus it is free.)

      Visit and build relationship with pastors or church officials or their office staff.

      Ask for written testimony so you can post on your website.

      Ask for referral from existing clients.

      Expand your circle, think who will encounter your future clients, i.e. divorce lawyers, therapists, counseling centers, etc.  A lot of leg works and it will pay off.  

      When you leave them business cards, think of a way that you will not be forgotten, different from the average Joe.  Can it be a tie of your bus. cards to a cross, or something that they will keep and not trash.  

      More to come after I crank my brain up.....




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    • 0 votes vote up vote up

      Cynthia Schmidt wrote Dec 8, 2008
    • I have a couple of thoughts. Your potential clients may need to be educated on the difference between a life coach and a therapist or licenced counselor. I know that coaches have a certification process but the majority of us may not understand it.

      I’d also collect a book of testimonials from happy clients. I think that would speak volumes in itself.




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    • 0 votes vote up vote up

      Leadinladytracy wrote Dec 8, 2008
    • Jenz, thank you! I have done most of the things on your list. I just need to advertise in the papers again. I took a break because of my surgery but I want to be back in business in 2009.  

      Networking is an opportunity for me, I need to work on that.




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    • 0 votes vote up vote up

      Leadinladytracy wrote Dec 8, 2008
    • Ladies, the suggestions are so good I have copied and pasted them to a word document so I can keep track. Thank you and keep the ideas flowing. I’m loving it.




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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • Also try to write down who can be your client?  Be specific.  Then hand out to friends and ask them to watch out for you.




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    • 0 votes vote up vote up

      Dee Dee Shaw wrote Dec 8, 2008
    • Wow, I think you should hire Chinadoll to be your agent. LOL  Actually, I think I need her to build my business for me. Seriously though, does the company you got your certification from not filter some clients your way? You mentioned Networking. Many people in network marketing hire success coaches. Is that something you cover in your personal coaching?
      Another thing to do is offer referral gifts as a thank you. A great book to read is called The Go Giver by Bob Burg. He has great ideas on networking and getting referrals.




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    • 0 votes vote up vote up

      Leadinladytracy wrote Dec 8, 2008
    • Chinadoll  

      Got it and thanks!




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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • My company taught me to create a profile on paper - use heavier weight of paper and more classy looking.
      The profile is an extension to your business card (like a brochure). If you have it on a brochure, others tend to fold it up and it’s smaller. But with a 8-1/2×11 heavier sheet of paper, they tend to file it.
      Profile should contain information like a brochure, who you are, what’s your credential and experience, what is your service, a picture, and perhaps a little personal information if like. Make sure your name, address, phone #, email address and fax # are visible.
      Make sure it is value added!
      I am cranking up... hope you don’t mind...




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    • 0 votes vote up vote up

      Dana Arcuri wrote Dec 8, 2008
    • I am curious, what is your specialty?  Is it marriage and spiritual issues or is there something else that you specialize in?  Also, how much does a life coach charge?




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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • Who knows with this economy?  I may be for hire real soon.  Anyone will hire me?  I am laying down my yellow brick road. estatic




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    • 0 votes vote up vote up

      Leadinladytracy wrote Dec 8, 2008
    • Godsglamour  

      My speciality is personal, marriage and spiritual life coaching. The price varies from coach to coach.




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    • 0 votes vote up vote up

      Leadinladytracy wrote Dec 8, 2008
    • Chinadoll is on a roll, I can’t keep up with her! LOL




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    • 0 votes vote up vote up

      Dee Dee Shaw wrote Dec 8, 2008
    • I’m tellin ya, you need her as an agent! LOL I might just grap her first!




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    • 0 votes vote up vote up

      Dee Dee Shaw wrote Dec 8, 2008
    • Tracy,
      Another idea is to investigate and see if there is a BNI in your local area. Membership might seem a bit pricey but it would more than pay for itself if it started funneling clients your way.




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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • This is a great time to write out a marketing plan.
      Try to break it down to daily task: like how many calls I will make a day, how many appointments I am target each week, budget of marketing, method of marketing (ad, church bulletin, membership in certain organization, promotional, free seminars, etc)
      Remember this is all selling, selling yourself and your service, it is just a number game, the more Nos you get, the closer you get to a Yes.

      I am good to preach and if I can just practice back on myself. Dang!




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    • 0 votes vote up vote up

      (華娃娃) ChinaDoll wrote Dec 8, 2008
    • Also it’s all about relations.  Most of us prefer to do business with someone we know rather than a stranger.  I don’t mean you to be manipulative.  And you do need to be your true loving self.  Get to know the people on casual basis.  Friendship first and rest will come by the Grace of God.  

      Also be prepared when someone ask you “What do you do for a living?”  If you just say “Life coach” that is not as good as “I help others to......” so they can have a better vision.  Be confident when you tell them your mission.

      i.e. If someone sell nutritional products, it is better to say “I help others to obtain a better health so they can in turn have a better life style, ya da ya da....”

      Gee, too much tea!




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    • 0 votes vote up vote up

      Jenz ~ wrote Dec 8, 2008
    • Very nice!!!!
      I bet you’ll do superbly with so many people re-evaluating their lives so much these days! :)




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    • 0 votes vote up vote up

      Vikki Hall wrote Dec 9, 2008
    • I think I read thru most of the posts here so hopefully I won’t repeat.
      How did you become interested in coaching? And have you had training in coaching?
      Have you offered the 2 you coached a refresher coaching session if they referred you a client?
      How about offering a discount or free to your stylist (we have big mouths and talk to everyone) for referrals?
      Or posting info in their salon? the church you attend?
      What about a booth at the local womans expo?
      Offering a service in return for a service was how many of my stylists grew their business.
      What about becoming involved in a fashion show? Or attending a hair show and offering to do a talk in return for being able to promote your business.
      I always ponybacked off comparable businesses to help mine. So what would be comparable?




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    • 0 votes vote up vote up

      Bodysculpt wrote Dec 17, 2008
    • Hi,

      I am starting a business as well. Here are some ideas that you can try.

      SEO Search engine optimization of your website to get more traffic and more attention and a higher ranking with the search engines. People are searching the web for the helpt that they need. This is Huge.

      Join networking groups like linkedin, Facebook, twitter and others. Fabulous40 is a great one. I just found this one.
      Give Open houses to talk about your business. Invite potential clients over for wine and cheese. For example, one of the clients you helped, have a special party in her honor and ask her to bring 10 of her friends... have a raffle for free services or a gift card for those who show up. You can also offer a limited time offer for discount on your service.

      If you have any physician friends ask them for referrals...word of mouth is one of the most powerful advertising mechanisms.

      My business is aesthetic medicine, weight loss and wellness.
      I do non-invasive procedures to slow down the aging process.
      I am using all of the above techniques to grow my business.
      As I get other ideas, I will pass them along. This is why we are here, to share.

      Take care ladies.

      PS my website is [Link Removed] if you want to take a peek. It is under constant construction as I am doing it myself.

      Bodysculpt


      Bodysculpt, Your links have been removed, please consider upgrading to premium membership.




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    • 0 votes vote up vote up

      Paris Mano wrote Jan 24, 2009
    • I also have a myspace page. My personal story is on there and I have made many friends on myspace. Because I have an online store, I have gotten many sales from it.

      Another thing you may want to do is blog and put together a newsletter.

      Just some thoughts.

      Oh I also joined my local Chamber of Commerce. They have many networking opportunities....breakfast, lunches and once a month Business After Hours...so something for everyone.

      If you have any women’s clubs in your area or even the Moose Lodges, Elks Lodges and Knights of Columbus.




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